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Sashes--the statement of 1963

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Going through photos from 1963 over my holiday break, I noticed a trend in some fans.   The wore these sashes that would either say "Beatles" or the name of their favorite guy.    Really this wasn't a bad idea.    It would be easier at the concert than holding a sign.  It is larger and therefore easier to notice than a badge.    And since Beatles shirts weren't available in mass in 1963 and fans usually had to create their own, it was easier than making a shirt.    I wonder why fans stopped wearing them.

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